Khaki Restaurant Opening Campaign
In less than 30 days, by implementing a proper and suitable strategy, we were able to reach our goal of gaining 4.5 million viewers.
In this strategy, we focused on gaining attraction for the brand by working with influencers to promote the restaurant in their Instagram Stories. This strategy proved to be most effective.
Influencer Marketing Strategy
In the beginning, we began working with comedy influencers and viners. Next, and after gaining a following, we started working with food bloggers and were able to attract the right target audience according to our strategy.
Every influencer promoted the restaurant to their audience using their unique style and voice, which resulted in a lot of engagement and effectiveness.
In this campaign, we asked customers to share their photos with Khaki’s unique masks on their social media profiles. This resulted in the sense of pleasure among customers and a better interaction/ connection with the brand.
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